Business world is awash in buzzwords – KansasCity.com

A press release announces a “differentiated value proposition.”

A consultant offers to share her “key learnings.”

A business trumpets its “executives’ core competencies: the ability to scale businesses and improve execution.”

Huh?

via Business world is awash in buzzwords – KansasCity.com.

Thank you, Diane Stafford.

See also these references:

http://centerforplainlanguage.org/

http://www.johnsmurf.com/jargon.htm

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About thet7200

David Milliken has been a life-long, incurable English Major currently serving as Marketing VP for Lawyer-Agents.com and 4Inc.com, a provider of registered agents, incorporation services and LLC's and trademarks. Prior to that he was a professional chamber of commerce executive for chambers in Ohio, New York and Kansas. Other work includes community college PR, brick sales and community/economic development He is a graduate of The Ohio State University and Idaho State University(M.A.) He attended Kansas State University for more English studies. He has not been a butcher, baker nor candlestick maker, but he has taught English and run for political office. David Milliken is an author aspiring to become a published one.

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