A press release announces a “differentiated value proposition.”

A consultant offers to share her “key learnings.”

A business trumpets its “executives’ core competencies: the ability to scale businesses and improve execution.”

Huh?

via Business world is awash in buzzwords – KansasCity.com.

Thank you, Diane Stafford.

See also these references:

http://centerforplainlanguage.org/

http://www.johnsmurf.com/jargon.htm

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